• BMW unveils its Tremendous Bowl ad, showcasing Christopher Walken, Usher and the i5 EV.
With the Super Bowl considerably less than a week away, we are commencing to see some of the ads that will air through the activity.
It’s no secret, these ads supply incredible visibility, and they are also really, extremely highly-priced for those seeking that visibility. It’s believed the value of a 30-second advert at this year’s Tremendous Bowl is costing $7 million USD.
BMW is in the game, so to talk. Its a person-moment advert will air through the initially quarter of the match, and the ostensible star attraction in it is the new i5 electrical sedan.
The “Talkin’ Like Walken” advert, as it’s named, also options actor Christopher Walken and singer Usher. It reveals us the actor’s each day lifestyle behind the wheel of his BMW i5. As he travels, he encounters people who talk to him in some of the identical tones his figures have utilized all through his film occupation.
You can expect to will need to have witnessed Christopher Walken’s movies to fully get all the references, but it’s initial and amusing. The guy has a unique voice, and the way he delivers sure strains on screen has long gone down in historical past.
In the ad, following listening in aggravation to quite a few impersonations of himself, Christopher Walken crosses paths with Usher… who will be in the Super Bowl 50 percent-time present. Here’s the entire advertisement:
At the stop, we listen to a narrator declare that you can find only one particular Christopher Walken and only one Top Driving Equipment – which is of system BMW’s well-known slogan.
Mentioned Walken, “I truly enjoyed performing with BMW, they are a wonderful business and electrical vehicles are essential. I glimpse ahead to sharing the work we did with each other.” Given the rate the actor need to have obtained, it is hard to picture him expressing something else. Even now, it truly is not tricky to consider him owning a great time on established.
Usher was no less effusive: “It’s an honor of a lifetime to conduct at the Super Bowl and so fantastic to do the job with BMW. Making the industrial was a awesome expertise, and I hope you all get pleasure from it.”
For BMW, it is a return to the Super Bowl right after an absence in 2023. In 2022, remember, its ad highlighted Arnold Schwarzenegger.